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Ken Newman
Smile
Dialogue from a recent trade show: Me: Traffic’s not nearly what we were hoping for, huh? Exhibitor: Yeah, a lot less people. Seems...


Ken Newman
Wage PEACE at Your Next Trade Show
The Volume Wars The situation: Day One of the Trade Show. Your neighbor’s first presentation of the morning begins. And …. it’s loud. ...


Ken Newman
Ken Newman is Guest Blogging (Again) for Nimlok
I’m pleased to report that I am once again guest blogging for Nimlok, a trade show display solutions company. You can also find them...


Ken Newman
Rethinking Trade Show Swag
I ran into a guy at an airport recently who was hauling two large company-branded shopping bags. It was clear that he was on his way...
Ken Newman
What Happens in Vegas … Surviving A Trade Show in Sin City
With CES upon us, it’s worth remembering that Las Vegas can be a very unforgiving place. These Ten Tips can help you return happy,...
Ken Newman
A Tip For Exhibitors: Don’t Go To Your Next Trade Show
That’s right. Don’t Go. Don’t go if you’d rather be anywhere else. Don’t go if you don’t like people. Don’t go if you don’t like a LOT...
Ken Newman
Did You Pack Your Trade Show Tool Kit?
Several years ago, at a trade show in Las Vegas, I was strolling the aisles during the setup/rehearsal day, and happened to pass a very...
Ken Newman
Got Swag?
“Hey Newman. What the heck do people do with all that swag that’s left over after the trade show is done? T-shirts? Stress Balls? ...
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