Ken NewmanJan 19, 2014Wage PEACE at Your Next Trade ShowThe Volume Wars The situation: Day One of the Trade Show. Your neighbor’s first presentation of the morning begins. And …. it’s loud. ...
Ken NewmanNov 13, 2013Ken Newman is Guest Blogging (Again) for NimlokI’m pleased to report that I am once again guest blogging for Nimlok, a trade show display solutions company. You can also find them...
Ken NewmanSep 10, 2013Ken Newman is Guest Blogging for Nimlok…I’m proud to say that I have been asked to do some guest blogging for Nimlok, a trade show display solutions company. You can also find...
Ken NewmanMar 19, 2013Rethinking Trade Show SwagI ran into a guy at an airport recently who was hauling two large company-branded shopping bags. It was clear that he was on his way...
Ken NewmanJan 24, 2013What Happens in Vegas … Surviving A Trade Show in Sin CityWith CES upon us, it’s worth remembering that Las Vegas can be a very unforgiving place. These Ten Tips can help you return happy,...
Ken NewmanSep 2, 2012How To Scream “THANK YOU” (and why you should.)If you’ve exhibited at enough trade shows, it’s safe to assume you’ve got your own, “Ahh, the show is over” ritual. You add one more...
Ken NewmanAug 1, 2012A Tip For Exhibitors: Don’t Go To Your Next Trade ShowThat’s right. Don’t Go. Don’t go if you’d rather be anywhere else. Don’t go if you don’t like people. Don’t go if you don’t like a LOT...
Ken NewmanJul 18, 2012Did You Pack Your Trade Show Tool Kit?Several years ago, at a trade show in Las Vegas, I was strolling the aisles during the setup/rehearsal day, and happened to pass a very...
Ken NewmanJun 26, 2012Got Swag?“Hey Newman. What the heck do people do with all that swag that’s left over after the trade show is done? T-shirts? Stress Balls? ...